MAKATI CITY — In a city defined by its skyline of corporate towers, Discovery Primea stands as a distinctive landmark. Rising 68 stories along Ayala Avenue, this ultra-luxury residential and serviced apartment tower offers a rare proposition: a fully integrated hotel and residential asset in the heart of the Makati Central Business District. With approximately 90 exclusive residential units, the property combines scarcity, prime location, and world-class hospitality, factors that support both capital appreciation and strong rental demand.
A Landmark of Scarcity and Design
Developed by JTKC Land and designed by the legendary architect Kenzo Tange in partnership with Filipino architect Jorge Ramos, Discovery Primea is recognized as one of the tallest buildings in the Philippines. The residential component is highly exclusive, featuring signature homes with direct elevator access to private foyers. This low density creates a level of privacy that is increasingly rare in Makati's competitive luxury market.
The property includes 141 hotel suites and serviced residences managed by Discovery Hospitality. It is a distinguished member of the prestigious Preferred Hotels & Resorts L.V.X. Collection, a global selection of refined, sophisticated hotels.
Prime Location, Stable Value
Positioned at 6749 Ayala Avenue, Discovery Primea sits at the intersection of commerce, leisure, and culture. It is a short walk to the MRT-3 Ayala Station, Ayala Center, Glorietta, Greenbelt, and the Ayala Museum. This central location ensures consistent demand from corporate executives, expatriates, and high-net-worth travelers, providing a stable foundation for occupancy and rental income.
A Turnkey Investment Opportunity
Discovery Primea's residential suites are fully serviced, offering investors a turnkey asset with professional management. The property appeals to end-users seeking a luxury urban residence and investors targeting premium rental yields. Owners benefit from hotel-trained personnel, including concierge, housekeeping, and in-room dining services, matching the standards provided to hotel guests.
A Portfolio of Accolades
Discovery Primea has consistently been recognized in global hospitality awards, including recent accolades for its performance as a top-tier serviced apartment brand. These honors reinforce the property's reputation, supporting both capital value and desirability in the secondary market.
