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Cebu City Revives Rivers to Boost Tourism and Community Pride

Updated Jun 4, 2026
ByHOMESPH NEWS
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Cebu City launched a renewed Adopt‑an‑Estero program on June 3, 2026, to revive the Guadalupe and Mahiga Rivers through a multi‑sector partnership for a cleaner, more resilient city.

Tourism

Cebu City

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CEBU CITY — Two of Cebu City's most vital waterways are getting a second chance. The Cebu City Environment and Natural Resources Office joined the Environmental Management Bureau and partner organizations on June 3, 2026, in a coordination meeting under the Adopt‑an‑Estero Program. The initiative aims to revive rehabilitation efforts for the Guadalupe and Mahiga Rivers, which have long suffered from pollution. For tourists, a cleaner river means a more beautiful city.

The meeting, led by EMB Regional Director Atty. John Edward Ang, aligned stakeholder roles and reviewed water quality results. It paves the way for a renewed Memorandum of Agreement later in 2026. CCENRO head Editha Peros emphasized that collaboration among agencies, barangays, NGOs, and private partners is essential. The goal is to restore the ecological health of the rivers, turning neglected waterways into community assets.

A Program That Welcomes Visitors Back to the Water

The Adopt‑an‑Estero Program has mobilized communities to clean waterways since 2010. In Cebu, the Guadalupe River has long been considered one of the city's dirtiest, while the Mahiga River was declared biologically dead in 2018. Despite these challenges, partnerships have persisted, with the Bureau of Jail Management and Penology renewing its commitment last year. The city is also pushing for an "Adopt‑a‑Waterway Ordinance" to encourage corporate stewardship.

For the tourism sector, healthy rivers are a precious asset. They enhance the appeal of riverside esplanades, support biodiversity, and reduce the risk of flooding that can disrupt travel. Reviving the Mahiga and Guadalupe Rivers will beautify the urban landscape, creating new spaces for eco‑tourism and community recreation. The initiative demonstrates that Cebu is committed to sustainable urban development, making it a more attractive destination for environmentally conscious travelers.

A Stronger Future Through Collaboration

The upcoming MOA signing is expected to formalize commitments and accelerate interventions. The plan focuses on improving water quality, reducing flood risks, and restoring ecological balance. The initiative was underscored by the severe flooding during Typhoon Tino in November 2025, which exposed weaknesses in the city's drainage and river management. The renewed partnership aims to build resilience through coordinated, community‑driven action.

For visitors, these efforts mean a cleaner, greener, and more resilient Cebu. The transformation of the city's rivers from polluted drains into thriving ecosystems will enhance the overall experience for tourists exploring the Queen City of the South. It is a story of environmental renewal that both locals and visitors can celebrate and enjoy.

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Jun 4, 2026

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